Setting up, checking, approving and activating the subscribe/unsubscribe mailing

Step by step

Open the subscribe/unsubscribe mailing in the Editing workflow step.
Create the content of the subscribe/unsubscribe mailing.
Check your subscribe/unsubscribe mailing in the Check workflow step, for example, using the quality test.
Approve your checked subscribe/unsubscribe mailing to be able to activate it for dispatch on the Subscription or Cancel subscription tab.

Note: Please note that only approved subscribe/unsubscribe mailings can be activated for dispatch on the Subscription or Cancel subscription tab.
In the Approval workflow step, click the Request approval button.

A dialog box appears.
Either implement an immediate approval or initiate the approval process.

Once approval has been granted, this will be shown to you in the Approval workflow step.

Approved subscribe or unsubscribe mailings can be copied, renamed or deleted, however, they can no longer be edited.

If you need to edit an approved subscribe or unsubscribe mailing, you can revoke the approval in the Approval workflow step using the Revoke approval button.
Close the tab of the subscribe/unsubscribe mailing.
In the Subscriptions agent > Subscription or Cancel subscription tab, activate your subscribe/unsubscribe mailing for automatic dispatch during subscription/unsubscription:

Note: As soon as you have activated an approved subscribe or unsubscribe mailing for automatic dispatch, you can no longer revoke the approval for this subscribe/unsubscribe mailing (and can therefore no longer edit the subscribe/unsubscribe mailing). In addition, the subscribe/unsubscribe mailing is also assigned the ‘Active’ status. Subscribe/unsubscribe mailings with this status cannot be deleted.
If you activate another subscribe or unsubscribe mailing for automatic dispatch in the Subscriptions agent > Subscription or Cancel subscription tab, the previously assigned subscribe/unsubscribe mailing is given the ‘Inactive’ status. The subscribe/unsubscribe mailing can now be deleted again.
Select the check box for sending the respective subscribe/unsubscribe mailing (for example, welcome mailing).
Select your approved subscribe/unsubscribe mailing in the drop-down list.
Save your entries.

You have now set up, checked and approved a subscribe/unsubscribe mailing and have activated it for dispatch.

Additional information

You create links for confirming subscriptions and unsubscriptions in the same way that you create unsubscribe links. When you open the Link dialog box in a subscription or unsubscription confirmation mailing, you can select the Subscription confirmation (verify opt-in) or Unsubscription confirmation (verify opt-out) link type in place of the Unsubscribe link (unsubscribe link) link type.