Double opt-out (unsubscription to be confirmed by email)

double opt-out

 

Extended double opt-out

 

 

Description of unsubscribe procedure step

Necessary settings

The recipient clicks the unsubscribe link.
  • Insert an unsubscribe link (in your mailing, Using unsubscribe links, or on your web page, for example, the JSP templates ‘Cancel subscription’ and ‘Confirm unsubscribe’)

Optional (i.e., only for extended double opt-out):

A (JSP) unsubscription confirmation web page appears, on which the recipient must confirm their unsubscription.

Optional (i.e., only for extended double opt-out):

Create a (JSP) unsubscription confirmation web page (either manually or using the JSP ‘Confirm unsubscribe’ template in Inxmail Professional, JSP templates ‘Cancel subscription’ and ‘Confirm unsubscribe’)

A landing page informs the recipient that a confirmation mailing has been sent to them and they must click the link (verify opt-out link) contained in the mailing to complete the unsubscription process.

Create a landing page (either manually or using the JSP ‘Cancel subscription’ or ‘Confirm unsubscribe’ template in Inxmail Professional, JSP templates ‘Cancel subscription’ and ‘Confirm unsubscribe’)

The recipient clicks the unsubscribe link in the confirmation mailing.

Customise, approve and activate a confirmation mailing (Displaying, sorting and filtering the subscribe/unsubscribe mailings table).

A (further) landing page informs the recipient that they have successfully unsubscribed from the mailing list and their data has been deleted.

Create a landing page (manually)

Optional: The recipient receives a farewell mailing.

Optional: Customise, approve and activate a farewell mailing (Displaying, sorting and filtering the subscribe/unsubscribe mailings table).

The recipients remain subscribed to the mailing list until they have confirmed their unsubscription.