Mailing list unsubscription by email

Note: When recipients are unsubscribed and resubscribed, the value of the Tracking permission column is reset to the default value No. No means: You do not have consent to person-based tracking for this recipient and the current list.

The email of the recipient must include the unsubscribe command and the mailing list name (for example, unsubscribe <mailing list name>).

The default unsubscribe command is unsubscribe. However, you can change this on the tab of the mailing list > Subscriptions agent > Cancel subscription tab in the Command for unsubscriptions by email field.

You can also insert a placeholder for the unsubscribe command and ensure that the command currently set in the Change command for unsubscriptions by email field on the tab of the mailing list > Subscriptions agent > Cancel subscription tab is always used.

Step by step

  1. Open the mailing and click in the mailing in the Editing workflow step.
  2. In the Insert commands drop-down list, select Insert unsubscribe command.
  3. The [%unsubscription-command] command will be inserted into the mailing.
  4. Add the mailing list name to the command. The following options are available:
    • For unsubscribing from any mailing list:
      [%subscription-command]=<Mailing list name>
    • For an unsubscription from the current mailing list:
      In the Insert commands drop-down list, select Insert list name.
      The command is extended to [%unsubscription-command]=[%list-name].
  • The quick preview ( (Show/hide quick preview) button) shows the respective unsubscribe command.

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