About Inxmail Commerce
What Inxmail Commerce is
Inxmail Commerce is a powerful application for creating and sending transactional emails.
‘Transactional emails’ are emails that are triggered by automated means as a result of visitor or user actions in online shops, online portals, booking systems, communities, social networks or similar systems. Such systems are referred to below as ‘source systems’. A transactional email is always triggered through a specific event in a source system.
Example You order a product in an online shop. Just a few seconds after clicking the ‘Place Order’ button, you receive an email with all relevant information about your order, such as the product number, product price, delivery address, and so on. By clicking the ‘Place Order’ button, you trigger a purchase event.
How Inxmail Commerce interacts with the source system
Inxmail Commerce is not a stand-alone application. Rather, Inxmail Commerce has been developed to receive information/data from connected systems, prepare this information/data and (in most cases) finally forward it as an email.
Possibilities for connecting Inxmail Commerce to source systems
The transfer of the data from the source system to Inxmail Commerce (and possibly also back again) can be carried out technically using a REST API interface or via SMTP using the so-called email connector.
This Starter Guide describes only the connection using the REST API interface.
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Edit transactional emails or (only) send transactional emails
Inxmail Commerce offers two main application scenarios.
Inxmail Commerce as an email sending system In this application, the transactional emails are created and/or edited by an editor in Inxmail Commerce. The editor enters the basic settings (for example, the sender address), defines the modular structure of the transactional email and inserts placeholders at the desired locations. Suitable values for the respective recipient from the source system are subsequently assigned to these placeholders.
Inxmail Commerce as a mail relay system In this application, you use Inxmail Commerce to send the transactional emails that your source system generates. The emails are therefore not edited in Inxmail Commerce. In this scenario, you benefit from the powerful sending technology of Inxmail Commerce. You can be sure that your emails will arrive reliably. Furthermore, you have at your disposal bounce management and reporting functionality.
Generally speaking, only one-time setup activities are required for this scenario. Therefore, this scenario is not discussed in further detail in this Starter Guide.
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